Play an Art Opening
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Not every band is suited to play an art opening, but sometimes, mixing music with art is a very successful combination. Based on the standing out lesson, when people are at an art opening, they notice the music amongst all of the art. If you had art at a music show, they'd be the ones standing out.
Often with art openings, there is a guaranteed audience, publicity, and is sometimes a great place to make connections.
Next: Idea #6: Music for Podcasts and Websites