Result

Get your music played on college radio.

Overview

Most college radio stations are staffed with students who really want to discover new music and have shows dedicated to specific niches where your music might fit in perfectly. With some research and persistence, you can get your music on regular rotation on college stations. The steps are below.

Related Categories: College & Indie Radio, Online Press Kits

Estimated Preparation time: 1 day

Estimated Result Time: 2 months

Estimated Cost: Low

What You Need to Do This:

• CDs of your music
• A press kit

Directions

1. Compile a list of targeted college radio stations and shows.

Click here for a list of college and indie radio stations. Go to each station's website to research the shows that play your style and genre of music and get the station's music submission guidelines.

2. Set up a tracking system.

You'll need to keep track of who, where, and when you sent your CDs and press kits. If you don't have your own system or  database software, a simple spreadsheet is fine. You can even use the one we created -- click here to learn how to track a college radio campaign with a spreadsheet.

3. Call in advance and establish a relationship with the music director or show host.

When your list is finalized, call all of the stations to:

• double check the contact information
• find out exactly what materials they expect to receive

Also, you will want to talk up your band and music. This is what professional independent radio promoters do for labels -- and you're up against them. The key to getting your CD played and in rotation is to build a personal relationship with the music director of the radio station or host of the show you're targeting. If you're going to be on tour in their area, tell them the date and venue to spark additional interest.

4. Prepare your CD.

For best results, send your CD in a standard jewel case (most stations use CD shelves sized for jewel cases). Take off the shrink wrap. Add a note to the cover of the CD listing 2 or 3 songs that are "radio-ready" and that you want them to listen to first.

5. Prepare your press kit.

Click here to learn how to create a press kit. Radio stations are not the press -- they only need the most basic information. So, save money on postage and keep it simple for radio. Also, pay attention to their submission guidelines and tweak your press kit accordingly.

5. Mail it in.

If you contacted the station and they told you to send in your CD, then write "SOLICITED MATERIAL" on the outside of the envelope so they know it was requested by them. If you are touring in the station's area, write the date of your show on the envelope because this gives them another reason to consider your CD. It tells them when you will be in their area so they can announce your show, schedule an interview, or get you to play live on-air.

6. Call and verify delivery.

After a few days, call your contact at the station to verify that they received your CD. This is another opportunity to talk more about your music and upcoming shows. Ask when they'll listen to it and consider it for rotation. Note this date in your tracking system. If they didn't receive your CD, resend the materials.

7. Follow up to verifiy it was added to the rotation.

Call your contact again a few days after they said they'd listen to it  and find out if your music was added to the rotation. Note that being added to the rotation does not necessarily mean you will get played -- it's usually up to the DJs to decide when to play the songs. It's likely you won't know if your music was played unless you listen to each station or they keep a log at their website.

What should I do next?

• How To Join A PRO And Get Double The Income
• How To Get Played On Podcasts

References

• The Indie Band Survival Guide
• The DIY Music Manual

Result

Get your music played on college radio.

Overview

Most college radio stations are staffed with students who really want to discover new music and have shows dedicated to specific niches where your music might fit in perfectly. With some research and persistence, you can get your music on regular rotation on college stations. The steps are below.

Related Categories: College & Indie Radio, Online Press Kits

Estimated Preparation time: 1 day

Estimated Result Time: 2 months

Estimated Cost: Low

What You Need to Do This:

• CDs of your music
• A press kit

Directions

1. Compile a list of targeted college radio stations and shows.

Click here for a list of college and indie radio stations. Go to each station's website to research the shows that play your style and genre of music and get the station's music submission guidelines.

2. Set up a tracking system.

You'll need to keep track of who, where, and when you sent your CDs and press kits. If you don't have your own system or  database software, a simple spreadsheet is fine. You can even use the one we created -- click here to learn how to track a college radio campaign with a spreadsheet.

3. Call in advance and establish a relationship with the music director or show host.

When your list is finalized, call all of the stations to:

• double check the contact information
• find out exactly what materials they expect to receive

Also, you will want to talk up your band and music. This is what professional independent radio promoters do for labels -- and you're up against them. The key to getting your CD played and in rotation is to build a personal relationship with the music director of the radio station or host of the show you're targeting. If you're going to be on tour in their area, tell them the date and venue to spark additional interest.

4. Prepare your CD.

For best results, send your CD in a standard jewel case (most stations use CD shelves sized for jewel cases). Take off the shrink wrap. Add a note to the cover of the CD listing 2 or 3 songs that are "radio-ready" and that you want them to listen to first.

5. Prepare your press kit.

Click here to learn how to create a press kit. Radio stations are not the press -- they only need the most basic information. So, save money on postage and keep it simple for radio. Also, pay attention to their submission guidelines and tweak your press kit accordingly.

5. Mail it in.

If you contacted the station and they told you to send in your CD, then write "SOLICITED MATERIAL" on the outside of the envelope so they know it was requested by them. If you are touring in the station's area, write the date of your show on the envelope because this gives them another reason to consider your CD. It tells them when you will be in their area so they can announce your show, schedule an interview, or get you to play live on-air.

6. Call and verify delivery.

After a few days, call your contact at the station to verify that they received your CD. This is another opportunity to talk more about your music and upcoming shows. Ask when they'll listen to it and consider it for rotation. Note this date in your tracking system. If they didn't receive your CD, resend the materials.

7. Follow up to verifiy it was added to the rotation.

Call your contact again a few days after they said they'd listen to it  and find out if your music was added to the rotation. Note that being added to the rotation does not necessarily mean you will get played -- it's usually up to the DJs to decide when to play the songs. It's likely you won't know if your music was played unless you listen to each station or they keep a log at their website.

What should I do next?

• How To Join A PRO And Get Double The Income
• How To Get Played On Podcasts

References

• The Indie Band Survival Guide
• The DIY Music Manual

Result

Get your music played on college radio.

Overview

Most college radio stations are staffed with students who really want to discover new music and have shows dedicated to specific niches where your music might fit in perfectly. With some research and persistence, you can get your music on regular rotation on college stations. The steps are below.

Related Categories: College & Indie Radio, Online Press Kits

Estimated Preparation time: 1 day

Estimated Result Time: 2 months

Estimated Cost: Low

What You Need to Do This:

• CDs of your music
• A press kit

Directions

1. Compile a list of targeted college radio stations and shows.

Click here for a list of college and indie radio stations. Go to each station's website to research the shows that play your style and genre of music and get the station's music submission guidelines.

2. Set up a tracking system.

You'll need to keep track of who, where, and when you sent your CDs and press kits. If you don't have your own system or  database software, a simple spreadsheet is fine. You can even use the one we created -- click here to learn how to track a college radio campaign with a spreadsheet.

3. Call in advance and establish a relationship with the music director or show host.

When your list is finalized, call all of the stations to:

• double check the contact information
• find out exactly what materials they expect to receive

Also, you will want to talk up your band and music. This is what professional independent radio promoters do for labels -- and you're up against them. The key to getting your CD played and in rotation is to build a personal relationship with the music director of the radio station or host of the show you're targeting. If you're going to be on tour in their area, tell them the date and venue to spark additional interest.

4. Prepare your CD.

For best results, send your CD in a standard jewel case (most stations use CD shelves sized for jewel cases). Take off the shrink wrap. Add a note to the cover of the CD listing 2 or 3 songs that are "radio-ready" and that you want them to listen to first.

5. Prepare your press kit.

Click here to learn how to create a press kit. Radio stations are not the press -- they only need the most basic information. So, save money on postage and keep it simple for radio. Also, pay attention to their submission guidelines and tweak your press kit accordingly.

5. Mail it in.

If you contacted the station and they told you to send in your CD, then write "SOLICITED MATERIAL" on the outside of the envelope so they know it was requested by them. If you are touring in the station's area, write the date of your show on the envelope because this gives them another reason to consider your CD. It tells them when you will be in their area so they can announce your show, schedule an interview, or get you to play live on-air.

6. Call and verify delivery.

After a few days, call your contact at the station to verify that they received your CD. This is another opportunity to talk more about your music and upcoming shows. Ask when they'll listen to it and consider it for rotation. Note this date in your tracking system. If they didn't receive your CD, resend the materials.

7. Follow up to verifiy it was added to the rotation.

Call your contact again a few days after they said they'd listen to it  and find out if your music was added to the rotation. Note that being added to the rotation does not necessarily mean you will get played -- it's usually up to the DJs to decide when to play the songs. It's likely you won't know if your music was played unless you listen to each station or they keep a log at their website.

What should I do next?

• How To Join A PRO and Get Double The Income

References

• The Indie Band Survival Guide
• The DIY Music Manual

Result

Get your music played on college radio.

Overview

Most college radio stations are staffed with students who really want to discover new music and have shows dedicated to specific niches where your music might fit in perfectly. With some research and persistence, you can get your music on regular rotation on college stations. The steps are below.

Related Categories: College & Indie Radio, Online Press Kits

Estimated Preparation time: 1 day

Estimated Result Time: 2 months

Estimated Cost: Low

What You Need to Do This:

• CDs of your music
• A press kit

Directions

1. Compile a list of targeted college radio stations and shows.

Click here for a list of college and indie radio stations. Go to each station's website to research the shows that play your style and genre of music and get the station's music submission guidelines.

2. Set up a tracking system.

You'll need to keep track of who, where, and when you sent your CDs and press kits. If you don't have your own system or  database software, a simple spreadsheet is fine. You can even use the one we created -- click here to learn how to track a college radio campaign with a spreadsheet.

3. Call in advance and establish a relationship with the music director or show host.

When your list is finalized, call all of the stations to:

• double check the contact information
• find out exactly what materials they expect to receive

Also, you will want to talk up your band and music. This is what professional independent radio promoters do for labels -- and you're up against them. The key to getting your CD played and in rotation is to build a personal relationship with the music director of the radio station or host of the show you're targeting. If you're going to be on tour in their area, tell them the date and venue to spark additional interest.

4. Prepare your CD.

For best results, send your CD in a standard jewel case (most stations use CD shelves sized for jewel cases). Take off the shrink wrap. Add a note to the cover of the CD listing 2 or 3 songs that are "radio-ready" and that you want them to listen to first.

5. Prepare your press kit.

Click here to learn how to create a press kit. Radio stations are not the press -- they only need the most basic information. So, save money on postage and keep it simple for radio. Also, pay attention to their submission guidelines and tweak your press kit accordingly.

5. Mail it in.

If you contacted the station and they told you to send in your CD, then write "SOLICITED MATERIAL" on the outside of the envelope so they know it was requested by them. If you are touring in the station's area, write the date of your show on the envelope because this gives them another reason to consider your CD. It tells them when you will be in their area so they can announce your show, schedule an interview, or get you to play live on-air.

6. Call and verify delivery.

After a few days, call your contact at the station to verify that they received your CD. This is another opportunity to talk more about your music and upcoming shows. Ask when they'll listen to it and consider it for rotation. Note this date in your tracking system. If they didn't receive your CD, resend the materials.

7. Follow up to verifiy it was added to the rotation.

Call your contact again a few days after they said they'd listen to it  and find out if your music was added to the rotation. Note that being added to the rotation does not necessarily mean you will get played -- it's usually up to the DJs to decide when to play the songs. It's likely you won't know if your music was played unless you listen to each station or they keep a log at their website.

What should I do next?

• How To Join A PRO and Get Double The Income
• How To Get Played on Podcasts

References

• The Indie Band Survival Guide
• The DIY Music Manual

Result

Get your music played on college radio.

Overview

Most college radio stations are staffed with students who really want to discover new music and have shows dedicated to specific niches where your music might fit in perfectly. With some research and persistence, you can get your music on regular rotation on college stations. The steps are below.

Related Categories: College & Indie Radio, Online Press Kits

Estimated Preparation time: 1 day

Estimated Result Time: 2 months

Estimated Cost: Low

What You Need to Do This:

• CDs of your music
• A press kit

Directions

1. Compile a list of targeted college radio stations and shows.

Click here for a list of college and indie radio stations. Go to each station's website to research the shows that play your style and genre of music and get the station's music submission guidelines.

2. Set up a tracking system.

You'll need to keep track of who, where, and when you sent your CDs and press kits. If you don't have your own system or  database software, a simple spreadsheet is fine. You can even use ours click here for How To Run A College Ratio Campaign With A Spreadsheet.

3. Call in advance and establish a relationship with the music director or show host.

When your list is finalized, call all of the stations to:

• double check the contact information
• find out exactly what materials they expect to receive

Also, you will want to talk up your band and music. This is what professional independent radio promoters do for labels -- and you're up against them. The key to getting your CD played and in rotation is to build a personal relationship with the music director of the radio station or host of the show you're targeting. If you're going to be on tour in their area, tell them the date and venue to spark additional interest.

4. Prepare your CD.

For best results, send your CD in a standard jewel case (most stations use CD shelves sized for jewel cases). Take off the shrink wrap. Add a note to the cover of the CD listing 2 or 3 songs that are "radio-ready" and that you want them to listen to first.

5. Prepare your press kit.

Click here to learn how to create a press kit. Radio stations are not the press -- they only need the most basic information. So, save money on postage and keep it simple for radio. Also, pay attention to their submission guidelines and tweak your press kit accordingly.

5. Mail it in.

If you contacted the station and they told you to send in your CD, then write "SOLICITED MATERIAL" on the outside of the envelope so they know it was requested by them. If you are touring in the station's area, write the date of your show on the envelope because this gives them another reason to consider your CD. It tells them when you will be in their area so they can announce your show, schedule an interview, or get you to play live on-air.

6. Call and verify delivery.

After a few days, call your contact at the station to verify that they received your CD. This is another opportunity to talk more about your music and upcoming shows. Ask when they'll listen to it and consider it for rotation. Note this date in your tracking system. If they didn't receive your CD, resend the materials.

7. Follow up to verifiy it was added to the rotation.

Call your contact again a few days after they said they'd listen to it  and find out if your music was added to the rotation. Note that being added to the rotation does not necessarily mean you will get played -- it's usually up to the DJs to decide when to play the songs. It's likely you won't know if your music was played unless you listen to each station or they keep a log at their website.

What should I do next?

• How To Join A PRO and Get Double The Income
• How To Get Played on Podcasts

References

• The Indie Band Survival Guide
• The DIY Music Manual

Result

Get your music played on college radio.

Overview

Most college radio stations are staffed with students who really want to discover new music and have shows dedicated to specific niches where your music might fit in perfectly. With some research and persistence, you can get your music on regular rotation on college stations. The steps are below.

Related Categories: College & Indie Radio, Online Press Kits

Estimated Preparation time: 1 day

Estimated Result Time: 2 months

Estimated Cost: Low

What You Need to Do This:

• CDs of your music
• A press kit

Directions

1. Compile a list of targeted college radio stations and shows.

Click here for a list of college and indie radio stations. Go to each station's website to research the shows that play your style and genre of music and get the station's music submission guidelines.

2. Set up a tracking system.

You'll need to keep track of who, where, and when you sent your CDs and press kits. If you don't have your own system or  database software, a simple spreadsheet is fine. You can even use ours - College Radio Plan Spreadsheet.

3. Call in advance and establish a relationship with the music director or show host.

When your list is finalized, call all of the stations to:

• double check the contact information
• find out exactly what materials they expect to receive

Also, you will want to talk up your band and music. This is what professional independent radio promoters do for labels -- and you're up against them. The key to getting your CD played and in rotation is to build a personal relationship with the music director of the radio station or host of the show you're targeting. If you're going to be on tour in their area, tell them the date and venue to spark additional interest.

4. Prepare your CD.

For best results, send your CD in a standard jewel case (most stations use CD shelves sized for jewel cases). Take off the shrink wrap. Add a note to the cover of the CD listing 2 or 3 songs that are "radio-ready" and that you want them to listen to first.

5. Prepare your press kit.

Click here to learn how to create a press kit. Radio stations are not the press -- they only need the most basic information. So, save money on postage and keep it simple for radio. Also, pay attention to their submission guidelines and tweak your press kit accordingly.

5. Mail it in.

If you contacted the station and they told you to send in your CD, then write "SOLICITED MATERIAL" on the outside of the envelope so they know it was requested by them. If you are touring in the station's area, write the date of your show on the envelope because this gives them another reason to consider your CD. It tells them when you will be in their area so they can announce your show, schedule an interview, or get you to play live on-air.

6. Call and verify delivery.

After a few days, call your contact at the station to verify that they received your CD. This is another opportunity to talk more about your music and upcoming shows. Ask when they'll listen to it and consider it for rotation. Note this date in your tracking system. If they didn't receive your CD, resend the materials.

7. Follow up to verifiy it was added to the rotation.

Call your contact again a few days after they said they'd listen to it  and find out if your music was added to the rotation. Note that being added to the rotation does not necessarily mean you will get played -- it's usually up to the DJs to decide when to play the songs. It's likely you won't know if your music was played unless you listen to each station or they keep a log at their website.

What should I do next?

• How To Join A PRO and Get Double The Income
• How To Get Played on Podcasts

References

• The Indie Band Survival Guide
• The DIY Music Manual

Result

Create a successful college radio campaign that gets you played and wins you new fans.

Overview

Most college radio stations are staffed with students who really want to discover new music and have shows dedicated to specific niches where your music might fit in perfectly. With some research and persistence, you might find your music on regular rotation on college stations. The steps are below.

Related Categories: College & Indie Radio, Online Press Kits

Estimated Preparation time: A few days

Estimated Result Time: A few weeks

Estimated Cost: Low

What You Need to Do This:

• CDs of your music
• A press kit

Directions

1. Compile a list of targeted radio stations and shows.

You'll want to compile a list of:

• Commercial and Public Radio Stations
• College and Indie Radio Stations
• Cable and Satellite Radio Stations

You must do the research to find stations and shows that play your style of music. You also need to know each station's submission guidelines. If you ignore their submission guidelines and send your CD and press

2. Set up a tracking system.

You'll need to keep track of who, where, and when you sent your CDs and press kits. If you don't have your own system or  database software, a simple spreadsheet is fine. You can even use ours - College Radio Plan Spreadsheet.

3. Call in advance and establish a relationship with the music director or show host.

When your list is finalized, call all of the stations to:

• double check the contact information
• find out exactly what materials they expect to receive

Also, you will want to talk up your band and music. This is what professional independent radio promoters do for labels -- and you're up against them. The key to getting your CD played and in rotation is to build a personal relationship with the music director of the radio station or host of the show you're targeting.

4. Prepare your CD.

For best results, send your CD in a standard jewel case (most stations use CD shelves sized for jewel cases). Take off the shrink wrap. Add a note to the cover of the CD listing 2 or 3 songs that are "radio-ready" and that you want them to listen to first.

5. Prepare your press kit.

Click here to learn how to create a press kit. Radio stations are not the press -- they only need the most basic information. So, save money on postage and keep it simple for radio. Also, pay attention to their submission guidelines and tweak your press kit accordingly.

5. Mail it in.

If you contacted the station and they told you to send in your CD, then write "SOLICITED MATERIAL" on the outside of the envelope so they know it was requested by them. If you are touring in the stations area, write the date of your show on the envelope as thislets them know that you have a deadline to get your songs played.

6. Call and verify delivery.

After a few days, call your contact at the station to verify that they received your CD. This is another opportunity to talk more about your music and upcoming shows. Ask what day they are scheduled to evaluate it and note this date in your tracking system. If they didn't receive your CD, resend the materials.

7. Follow up to verifiy it was added to the rotation.

Call your contact again a few days after they evaluated it to find out if your music was added to the rotation. Note that being added to the rotation does not necessarily mean you will get played -- it's up to the DJs to decide to play the songs, so you won't know unless you listen to each station.

What should I do next?

• How To Join A PRO and Get Double The Income
• How To Get Played on Podcasts
• How To Make A Press Kit for Your Band
• How To Run A PR Campaign

References

• Yahoo! Radio Station Directory
• The Musicians Atlas
• The Indie Bible
• College & Indie Radio

Result

Create a successful college radio campaign that gets you played and wins you new fans.

Overview

Most college radio stations are staffed with students who really want to discover new music and have shows dedicated to specific niches where your music might fit in perfectly. With some research and persistence, you might find your music on regular rotation on college stations. The steps are below.

Related Categories: College & Indie Radio, Online Press Kits

Estimated Preparation time: A few days

Estimated Result Time: A few weeks

Estimated Cost: Low

What You Need to Do This:

• CDs of your music
• A press kit

Directions

1. Compile a list of targeted radio stations and shows

You'll want to compile a list of:

• Commercial and Public Radio Stations
• College and Indie Radio Stations
• Cable and Satellite Radio Stations

You must do the research to find stations and shows that play your style of music. You also need to know each station's submission guidelines. If you ignore their submission guidelines and send your CD and press

2. Set up a tracking system

You'll need to keep track of who, where, and when you sent your CDs and press kits. If you don't have your own system or  database software, a simple spreadsheet is fine. You can even use ours - College Radio Plan Spreadsheet.

3. Call in advance and establish a relationship with the music director or show host

When your list is finalized, call all of the stations to:

• double check the contact information
• find out exactly what materials they expect to receive
• talk up your band and music.

The key to getting your CD played and in rotation is to build a personal relationship with the music director of the radio station or host of the show you're targeting.

4. Prepare your CD

When preparing your CD, make sure to send it in a standard jewel case. If it is shrink wrapped, save them the hassle and remove it. Also, it's good to add a note listing 2 or 3 songs that are radio-ready that you want them to listen to first.

5. and press kit

We have separate instructions on how to create your press kit here. Your kit needs to be simplified and might have to be tweaked for every station depending on its guidelines. When preparing your CD, make sure to send it in a standard jewel case. If it is shrink wrapped, save them the hassle and remove it. Also, it's good to add a note listing 2 or 3 songs that are radio-ready that you want them to listen to first.

5. Mail it in

If you contacted the station first and they told you to send in materials, write "solicited material" on the outside of the envelope. Also, write the date of your show on the envelope if you will be touring through the area. This lets them know that you have a deadline to get your songs played. Update your spreadsheet with the new info!

6. Verify delivery

Call them again to verify that they have received the CD. This is another chance to talk more about your music and upcoming shows. Ask what day they are scheduled to evaluate it and note it in the spreadsheet. If they didn't get it or lost it, resend the materials.

7. Follow up

This is your second follow up. Call your contact at the station to find out if your music was added to the rotation. Being added to the rotation does not necessarily mean you will get played. It's up to the DJs to decide to play the songs, so you won't know unless you listen to each station

What should I do next?

• How To Get Played on Podcasts
• How To Make A Press Kit for Your Band
• How To Run A PR Campaign

References

• Yahoo! Radio Station Directory
• The Musicians Atlas
• The Indie Bible
• College & Indie Radio

Result

A successful college radio campaign that gets you played and wins you new fans.

Overview

Most college radio stations are staffed with students who really want to discover new music. Many stations have shows dedicated to specific niches where your music might fit in perfectly. With some research and persistence, you might find your music on regular rotation on college stations.

Related Categories: College & Indie Radio, Online Press Kits

Estimated Preparation time: A few days

Estimated Result Time: A few weeks

Estimated Cost: Low

What You Need to Do This:

• CDs and a press kit

Directions

1. Identify stations and shows

You must do the research to find stations and shows that play your style of music. You also need to know each station's submission guidelines. If you send your CDs and press kits to the wrong stations under the wrong guidelines, you have wasted your time and money.

2. Make a list

When you have picked out the appropriate stations and shows, write them all down. Find stations on the Indie Guide and Yahoo! Create a simple spreadsheet to document the following information: Station name, address, submission guidelines, name of main contact, phone number, e-mail address, notes about your call for later followup, deadline to get played on that station (based on tourdates), and the date you mailed the CD and press kit.

3. Call in advance

When your list is finalized, call all of the stations to double check the contact information, find out what materials they need, and talk about your music. Making direct contacts and creating personal relationships might keep your CD in rotation and out of the station's waste basket.

4. Prepare CD and press kit

We have separate instructions on how to create your press kit here. Your kit needs to be simplified and might have to be tweaked for every station depending on its guidelines. When preparing your CD, make sure to send it in a standard jewel case. If it is shrink wrapped, save them the hassle and remove it. Also, it's good to add a note listing 2 or 3 songs that are radio-ready that you want them to listen to first.

5. Mail it in

If you contacted the station first and they told you to send in materials, write "solicited material" on the outside of the envelope. Also, write the date of your show on the envelope if you will be touring through the area. This lets them know that you have a deadline to get your songs played. Update your spreadsheet with the new info!

6. Verify delivery

Call them again to verify that they have received the CD. This is another chance to talk more about your music and upcoming shows. Ask what day they are scheduled to evaluate it and note it in the spreadsheet. If they didn't get it or lost it, resend the materials.

7. Follow up

This is your second follow up. Call your contact at the station to find out if your music was added to the rotation. Being added to the rotation does not necessarily mean you will get played. It's up to the DJs to decide to play the songs, so you won't know unless you listen to each station

What should I do next?

• How To Get Played on Podcasts
• How To Make A Press Kit for Your Band
• How To Run A PR Campaign

References

• Yahoo! Radio Station Directory
• The Musicians Atlas
• The Indie Bible
• College & Indie Radio

Result

A successful college radio campaign that gets you played and wins you new fans.

Overview

Most college radio stations are staffed with students who really want to discover new music. Many stations have shows dedicated to specific niches where your music might fit in perfectly. With some research and persistence, you might find your music on regular rotation on college stations.

Related Categories: College & Indie Radio, Online Press Kits

Estimated Preparation time: A few days

Estimated Result Time: A few weeks

Estimated Cost: Low

What You Need to Do This:

• CDs and a press kit

Directions

1. Identify stations and shows

You must do the research to find stations and shows that play your style of music. You also need to know each station's submission guidelines. If you send your CDs and press kits to the wrong stations under the wrong guidelines, you have wasted your time and money.

2. Make a list

When you have picked out the appropriate stations and shows, write them all down. Create a simple spreadsheet to document the following information: Station name, address, submission guidelines, name of main contact, phone number, e-mail address, notes about your call for later followup, deadline to get played on that station (based on tourdates), and the date you mailed the CD and press kit.

3. Call in advance

When your list is finalized, call all of the stations to double check the contact information, find out what materials they need, and talk about your music. Making direct contacts and creating personal relationships might keep your CD in rotation and out of the station's waste basket.

4. Prepare CD and press kit

We have separate instructions on how to create your press kit here. Your kit needs to be simplified and might have to be tweaked for every station depending on its guidelines. When preparing your CD, make sure to send it in a standard jewel case. If it is shrink wrapped, save them the hassle and remove it. Also, it's good to add a note listing 2 or 3 songs that are radio-ready that you want them to listen to first.

5. Mail it in

If you contacted the station first and they told you to send in materials, write "solicited material" on the outside of the envelope. Also, write the date of your show on the envelope if you will be touring through the area. This lets them know that you have a deadline to get your songs played. Update your spreadsheet with the new info!

6. Verify delivery

Call them again to verify that they have received the CD. This is another chance to talk more about your music and upcoming shows. Ask what day they are scheduled to evaluate it and note it in the spreadsheet. If they didn't get it or lost it, resend the materials.

7. Follow up

This is your second follow up. Call your contact at the station to find out if your music was added to the rotation. Being added to the rotation does not necessarily mean you will get played. It's up to the DJs to decide to play the songs, so you won't know unless you listen to each station

What should I do next?

• How To Get Played on Podcasts
• How To Make A Press Kit for Your Band
• How To Run A PR Campaign

References

• Yahoo! Radio Station Directory
• The Musicians Atlas
• The Indie Bible
• College & Indie Radio

Result

A successful college radio campaign that gets you played and wins you new fans.

Overview

Most college radio stations are staffed with students who really want to discover new music. Many stations have shows dedicated to specific niches where your music might fit in perfectly. With some research and persistence, you might find your music on regular rotation on college stations.

Related Categories: College & Indie Radio, Online Press Kits

Estimated Preparation time: A few days

Estimated Result Time: A few weeks

Estimated Cost: Low

What You Need to Do This:

• CDs and a press kit

Directions

1. Identify stations and shows

You must do the research to find stations and shows that play your style of music. You also need to know each station's submission guidelines. If you send your CDs and press kits to the wrong stations under the wrong guidelines, you have wasted your time and money.

2. Make a list

When you have picked out the appropriate stations and shows, write them all down. Create a simple spreadsheet to document the following information: Station name, address, submission guidelines, name of main contact, phone number, e-mail address, notes about your call for later followup, deadline to get played on that station (based on tourdates), and the date you mailed the CD and press kit.

3. Call in advance

When your list is finalized, call all of the stations to double check the contact information, find out what materials they need, and talk about your music. Making direct contacts and creating personal relationships might keep your CD in rotation and out of the station's waste basket.

4. Prepare CD and press kit

We have separate instructions on how to create your press kit here. Your kit needs to be simplified and might have to be tweaked for every station depending on its guidelines. When preparing your CD, make sure to send it in a standard jewel case. If it is shrink wrapped, save them the hassle and remove it. Also, it's good to add a note listing 2 or 3 songs that are radio-ready that you want them to listen to first.

5. Mail it in

If you contacted the station first and they told you to send in materials, write "solicited material" on the outside of the envelope. Also, write the date of your show on the envelope if you will be touring through the area. This lets them know that you have a deadline to get your songs played. Update your spreadsheet with the new info!

6. Verify delivery

Call them again to verify that they have received the CD. This is another chance to talk more about your music and upcoming shows. Ask what day they are scheduled to evaluate it and note it in the spreadsheet. If they didn't get it or lost it, resend the materials.

7. Follow up

This is your second follow up. Call your contact at the station to find out if your music was added to the rotation. Being added to the rotation does not necessarily mean you will get played. It's up to the DJs to decide to play the songs, so you won't know unless you listen to each station

What should I do next?

• How To Get Played on Podcasts
• How To Make A Press Kit for Your Band
• How To Run A PR Campaign

References

• Yahoo! Radio Station Directory
• The Musicians Atlas
• College & Indie Radio

Result

A successful college radio campaign that gets you played and wins you new fans.

Overview

Most college radio stations are staffed with students who really want to discover new music. Many stations have shows dedicated to specific niches where your music might fit in perfectly. With some research and persistence, you might find your music on regular rotation on college stations.

Related Categories: College & Indie Radio, Online Press Kits

Estimated Preparation time: A few days

Estimated Result Time: A few weeks

Estimated Cost: Low

What You Need to Do This:

• CDs and a press kit

Directions

1. Identify stations and shows

You must do the research to find stations and shows that play your style of music. You also need to know each station's submission guidelines. If you send your CDs and press kits to the wrong stations under the wrong guidelines, you have wasted your time and money.

2. Make a list

When you have picked out the appropriate stations and shows, write them all down. Create a simple spreadsheet to document the following information: Station name, address, submission guidelines, name of main contact, phone number, e-mail address, notes about your call for later followup, deadline to get played on that station (based on tourdates), and the date you mailed the CD and press kit.

3. Call in advance

When your list is finalized, call all of the stations to double check the contact information, find out what materials they need, and talk about your music. Making direct contacts and creating personal relationships might keep your CD in rotation and out of the station's waste basket.

4. Prepare CD and press kit

We have separate instructions on how to create your press kit here. Your kit needs to be simplified and might have to be tweaked for every station depending on its guidelines. When preparing your CD, make sure to send it in a standard jewel case. If it is shrink wrapped, save them the hassle and remove it. Also, it's good to add a note listing 2 or 3 songs that are radio-ready that you want them to listen to first.

5. Mail it in

If you contacted the station first and they told you to send in materials, write "solicited material" on the outside of the envelope. Also, write the date of your show on the envelope if you will be touring through the area. This lets them know that you have a deadline to get your songs played. Update your spreadsheet with the new info!

6. Verify delivery

Call them again to verify that they have received the CD. This is another chance to talk more about your music and upcoming shows. Ask what day they are scheduled to evaluate it and note it in the spreadsheet. If they didn't get it or lost it, resend the materials.

7. Follow up

This is your second follow up. Call your contact at the station to find out if your music was added to the rotation. Being added to the rotation does not necessarily mean you will get played. It's up to the DJs to decide to play the songs, so you won't know unless you listen to each station

What should I do next?

• How To Get Played on Podcasts
• How To Make A Press Kit for Your Band
• How To Run A PR Campaign

References

• Yahoo! Radio Station Directory
• The Musicians Atlas
• College & Indie Radio

Result

A successful college radio campaign that gets you played and wins you new fans.

Overview

Most college radio stations are staffed with students who really want to discover new music. Many stations have shows dedicated to specific niches where your music might fit in perfectly. With some research and persistence, you might find your music on regular rotation on college stations.

Related Categories: CD Printing Houses, Online Press Kits

Estimated Preparation time: A few days

Estimated Result Time: A few weeks

Estimated Cost: Low

What You Need to Do This:

• CDs and a press kit

Directions

1. Identify stations and shows

You must do the research to find stations and shows that play your style of music. You also need to know each station's submission guidelines. If you send your CDs and press kits to the wrong stations under the wrong guidelines, you have wasted your time and money.

2. Make a list

When you have picked out the appropriate stations and shows, write them all down. Create a simple spreadsheet to document the following information: Station name, address, submission guidelines, name of main contact, phone number, e-mail address, notes about your call for later followup, deadline to get played on that station (based on tourdates), and the date you mailed the CD and press kit.

3. Call in advance

When your list is finalized, call all of the stations to double check the contact information, find out what materials they need, and talk about your music. Making direct contacts and creating personal relationships might keep your CD in rotation and out of the station's waste basket.

4. Prepare CD and press kit

We have separate instructions on how to create your press kit here. Your kit needs to be simplified and might have to be tweaked for every station depending on its guidelines. When preparing your CD, make sure to send it in a standard jewel case. If it is shrink wrapped, save them the hassle and remove it. Also, it's good to add a note listing 2 or 3 songs that are radio-ready that you want them to listen to first.

5. Mail it in

If you contacted the station first and they told you to send in materials, write "solicited material" on the outside of the envelope. Also, write the date of your show on the envelope if you will be touring through the area. This lets them know that you have a deadline to get your songs played. Update your spreadsheet with the new info!

6. Verify delivery

Call them again to verify that they have received the CD. This is another chance to talk more about your music and upcoming shows. Ask what day they are scheduled to evaluate it and note it in the spreadsheet. If they didn't get it or lost it, resend the materials.

7. Follow up

This is your second follow up. Call your contact at the station to find out if your music was added to the rotation. Being added to the rotation does not necessarily mean you will get played. It's up to the DJs to decide to play the songs, so you won't know unless you listen to each station

What should I do next?

• How To Get Played on Podcasts
• How To Make A Press Kit for Your Band
• How To Run A PR Campaign

References

• Make CDs & Merch
• Mailing Lists
• CDBaby

Result

A successful college radio campaign that gets you played and wins you new fans.

Overview

Most college radio stations are staffed with students who really want to discover new music. Many stations have shows dedicated to specific niches where your music might fit in perfectly. With some research and persistence, you might find your music on regular rotation on college stations.

Related Categories: CD Printing Houses, Online Press Kits

Estimated Preparation time: A few days

Estimated Result Time: A few weeks

Estimated Cost: Low

What You Need to Do This:

• CDs and a press kit

Directions

1. Identify stations and shows

If you have friends who want to do this

2. Make a list

During your set, let the audience know th

3. Call in advance

Have your merchandise pla

4. Prepare CD and press kit

Have a couple clipboards on you

5. Mail it in

CDBaby can h

6. Follow up to verify delivery

Put a notice on y

7. Follow up to verify acceptance

What should I do next?

• How To Get Played on Podcasts
• How To Make A Press Kit for Your Band

References

• Make CDs & Merch
• Mailing Lists
• CDBaby

Result

Selling music and merchandise at your live shows.

Overview

Fans are most likely to buy something from you after they've just seen you play an exciting live show. People enjoy supporting musicians that they have just seen live. Luckily for you there are no shipping costs and running your merch table is a pretty easy job.

Related Categories: CD Printing Houses, T-Shirts, Mailing Lists

Estimated Preparation time: A few days

Estimated Result Time: A few weeks

Estimated Cost: Low

What You Need to Do This:

• CDs and a press kit

Directions

1. Identify stations and shows

If you have friends who want to do this

2. Make a list

During your set, let the audience know th

3. Call in advance

Have your merchandise pla

4. Prepare CD and press kit

Have a couple clipboards on you

5. Mail it in

CDBaby can h

6. Follow up to verify delivery

Put a notice on y

7. Follow up to verify acceptance

What should I do next?

• How To Get Played on Podcasts

References

• Make CDs & Merch
• Mailing Lists
• CDBaby

Result

Selling music and merchandise at your live shows.

Overview

Fans are most likely to buy something from you after they've just seen you play an exciting live show. People enjoy supporting musicians that they have just seen live. Luckily for you there are no shipping costs and running your merch table is a pretty easy job.

Related Categories: CD Printing Houses, T-Shirts, Mailing Lists

Estimated Preparation time: 15 minutes set up

Estimated Result Time: A few hours

Estimated Cost: Low

What You Need to Do This:

• CDs and merchandise
• People to help run the shop
• A band mailing list

Directions

1. Identify stations and shows

If you have friends who want to do this

2. Make a list

During your set, let the audience know th

3. Call in advance

Have your merchandise pla

4. Prepare CD and press kit

Have a couple clipboards on you

5. Mail it in

CDBaby can h

6. Follow up to verify delivery

Put a notice on y

7. Follow up to verify acceptance

What should I do next?

• How To Get Played on Podcasts

References

• Make CDs & Merch
• Mailing Lists
• CDBaby

Result

Selling music and merchandise at your live shows.

Overview

Fans are most likely to buy something from you after they've just seen you play an exciting live show. People enjoy supporting musicians that they have just seen live. Luckily for you there are no shipping costs and running your merch table is a pretty easy job.

Related Categories: CD Printing Houses, T-Shirts, Mailing Lists

Estimated Preparation time: 15 minutes set up

Estimated Result Time: A few hours

Estimated Cost: Low

What You Need to Do This:

• CDs and merchandise
• People to help run the shop
• A band mailing list

Directions

1. Identify stations and shows

If you have friends who want to do this

2. Make a list

During your set, let the audience know th

3. Call in advance

Have your merchandise pla

4. Prepare CD and press kit

Have a couple clipboards on you

5. Mail it in

CDBaby can h

6. Follow up to verify delivery

Put a notice on y

7. Follow up to verify acceptance

What should I do next?

• How To Book A Live Show

References

• Make CDs & Merch
• Mailing Lists
• CDBaby

Result

Selling music and merchandise at your live shows.

Overview

Fans are most likely to buy something from you after they've just seen you play an exciting live show. People enjoy supporting musicians that they have just seen live. Luckily for you there are no shipping costs and running your merch table is a pretty easy job.

Related Categories: CD Printing Houses, T-Shirts, Mailing Lists

Estimated Preparation time: 15 minutes set up

Estimated Result Time: A few hours

Estimated Cost: Low

What You Need to Do This:

• CDs and merchandise
• People to help run the shop
• A band mailing list

Directions

1. Designate someone to run the shop

If you have friends who want to do this, you are set! But sometimes it can be hard to find a willing salesperson. Try bribing them with CDs or shirts. If you find yourself without help, try asking members from another band to run the store while you are playing. Offer to do the same for them while they're on stage.

2. Announce the goods

During your set, let the audience know that there is merchandise available. Say it a couple times and don't be embarrassed about it. Repetition makes a message more effective.

3. Make an appealing display

Have your merchandise placed so it looks good. You want fans to be able to see everything you are offering. Also, having a professional looking store makes customers feel that your products are of high value.

4. Sign them up

Have a couple clipboards on your table where fans can sign up for your mailing list. Tell whoever is running the store to remind each fan to sign up for it. Try passing a clipboard around the room during your set to get more subscribers.

5. Get a credit card swiper

CDBaby can help you out with this. For a reasonable fee they will send you a swiper machine and receipts. They will take a small cut of your sales to cover transaction costs, but that's better than losing a sale. Also, your sales will be tracked by Nielsen SoundScan through this method.

6. Sell downloads

Put a notice on your website and tell everyone on your mailing list to bring their MP3 players and USB drives to the show to buy downloads. Bring your laptop, USB cable, and iPod cable to a show. All you have to to is plug in a fan's device and transfer the files. You can charge them less because this method has virtually no extra costs for you.

What should I do next?

• How To Book A Live Show

References

• Make CDs & Merch
• Mailing Lists
• CDBaby